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startups

3 min read

Startup Website Design Trends for 2021

Startups face stiff competition for attention in today's busy and crowded marketplace. Whether your B2B or B2C, your customer base is inundated with information coming from all angles at every moment of the day and night. For that reason, it's essential...

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3 min read

Top 5 ways startups can use design to gain market share

Startups have to walk a fine line. While they’re inherently innovative and forward-looking, they can’t be so focused on the future that they forget about today. In other words, neglecting current growth and market share for what lies ahead is a surefire...

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3 min read

Why Great Design Is Critical for Startups

You might have heard that you only have a few seconds for your brand make a good first impression. It turns out that a few seconds may be too late. In terms of your website, you really have only about five hundredths of a second (50 milliseconds) to win...

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3 min read

Creating an eCommerce Funnel to Maximize Conversions

Some companies design sleek, space-aged widgets with an eye firmly focused on tomorrow. Others offer services to make everyday life more comfortable and efficient. No matter the market, industry, or goals, however, sales make the world go ‘round. And...

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3 min read

Creating a Startup Website that Makes Money

Most startups know that their website is an essential tool for validating their business model and growing their company, and yet many startups fail to invest the time, expertise, and effort necessary to create a great site. In doing so, they...

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3 min read

How to develop a new product around an unknown concept

You can have the best product in the world but if your customers don't understand what it is or why they need it, you'll struggle to get off the ground. Developing a product around an unknown concept is a long-term process that needs to be approached in...

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3 min read

Make it or Break it: Why Your Startup's Online Experience Matters

You know you've got a great product with a blossoming market, but your startup isn't growing the way you predicted. While startups can fail for many reasons, in too many cases, they fail because they haven't invested in optimizing their online user...

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5 min read

How To Find The Right VC For Your Startup

Included below is some great advice we received recently at the NJ Tech Leadership Summit from some of the top venture capitalists on the east coast like Ramana Jampala and Aaron Price.  

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